People Who Score High on the Big Five Trait Dimension

question 121

Multiple Choice

People who score high on the Big Five trait dimension known as ________ are also more likely to earn better high school and university grades.

• A) extraversion
• B) neuroticism
• C) agreeableness
• D) conscientiousness

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Definitions:

Consumer Conversations

The discussions or interactions between customers about a product, service, or brand, typically occurring online or in person.

Intrinsic Intent

An action or behavior driven by internal rewards or personal satisfaction rather than external pressures or rewards.

User Content

Digital content, such as text, videos, and photos, that is created and shared by users on online platforms and not by the content hosts or providers.

Earned

Refers to media exposure or publicity gained through promotional efforts other than paid advertising, such as word-of-mouth.