Which One of the Following Eras in the History of Marketing

question 4

Multiple Choice

Which one of the following eras in the history of marketing is represented by the remark, "A good product will sell itself"?

• A) Relationship era
• B) Marketing era
• C) Production era
• D) Sales era

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Definitions:

Resolving Conflicts

The process of identifying and addressing differences that impede the achievement of goals.

Task-related Conflicts

Disagreements or disputes that arise over how a particular job or task should be done, its goals, and the resources allocated to it.

Change Competency

The ability of individuals or organizations to adapt effectively to new conditions, transformations, or innovations.

Implement Needed Adaptations

The process of making necessary changes or adjustments to procedures, policies, or strategies to meet new conditions.