Microsoft Is Hoping to Head Off a New Threat from Google's

question 1

Multiple Choice

Microsoft is hoping to head off a new threat from Google's Documents and Spreadsheets, a set of free Web based software tools that Google hopes also to make available offline. That capability would make Google's office productivity programs a direct challenge to Microsoft's Word and Excel programs, for which users usually pay hundreds of dollars. This is an example of

• A) Competitive differentiation.
• B) Strategic alliance.
• C) Relationship marketing.
• D) The European factor.

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Definitions:

Hippocampus

A region of the brain involved in the formation of new memories and is also associated with learning and emotions.

Fear Responses

Emotional and physiological reactions to perceived threats, including fight or flight responses.

Thalamus

A crucial brain structure that acts as a relay station, transmitting sensory and motor signals to the cerebral cortex, except for smell.

Triage Nurse

A nursing professional specialized in assessing patients at their arrival in a healthcare setting to prioritize their treatment based on the severity of their condition.