The Two Components of an Effective Distribution Strategy Are Distribution

question 14

Multiple Choice

The two components of an effective distribution strategy are distribution channels and __________.

• A) marketing know-how
• B) physical distribution
• C) advance branding
• D) planned promotions

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Definitions:

Warehouse Layout Strategy

Planning the arrangement of a warehouse to optimize goods movement and storage efficiency, taking into account factors like space utilization and material handling.

Material Flow

The process of moving raw materials, work-in-process, and finished goods from one point in the supply chain to another.

Retail Layout

The strategic arrangement of physical elements in a store or commercial space that influences consumer behavior and shopping experience.

Customer Exposure

The extent to which customers encounter or experience a product, brand, or service.