The Best Marketers Not Only Give Consumers What They Want

question 37

Multiple Choice

The best marketers not only give consumers what they want but__________________.

• A) offer the lowest prices
• B) create form utility
• C) anticipate needs before those needs surface
• D) sell items that are not needed

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Definitions:

Amendment

A formal change or addition to a legal or statutory document.

Reconstruction Plan

Relates to the strategies and policies implemented to rebuild and reorganize the Southern United States after the Civil War.

Presidential Pardons

A legal mechanism that allows the president of the United States to fully forgive an individual for federal crimes, thereby removing any remaining penalties or punishments.

Andrew Johnson

The 17th president of the United States, who served from 1865 to 1869, succeeding Abraham Lincoln following his assassination, and was the first American president to be impeached.