Which of the Following Terms Stands for the Final Phase

question 131

Multiple Choice

Which of the following terms stands for the final phase in the AIDA model of organizing persuasive messages?

• A) Attention
• B) Analysis
• C) Appraisal
• D) Action

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Definitions:

Revenue Variance

The difference between the actual revenue for the period and how much the revenue should have been, given the actual level of activity. A favorable (unfavorable) revenue variance occurs because the revenue is higher (lower) than expected, given the actual level of activity for the period.

Sales Revenue

The income received from selling goods or services over a period of time.

Actual Level

The real, observed or measured value of a variable or condition, as opposed to an estimated or theoretical level.

Flexible Budget

A dynamic budget that changes according to the business activity levels, offering a more adaptable financial planning tool.