Evidence Supports the Notion That 90 Percent of Customers Who

question 95

True/False

Evidence supports the notion that 90 percent of customers who perceived to have been wrong by you or your company continue to purchase from you albeit, at lower rates over time.The other 10 percent will simply not buy from you again.

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Definitions:

Conformity

The act of aligning one's attitudes, beliefs, or behaviors to match those of a group or social standard, often due to perceived pressure.

Door-in-the-Face Technique

A persuasion strategy where an initially large request is made knowing it will be refused so that a smaller, more moderate request will seem reasonable by comparison.

Temporoparietal Junction

A region of the brain where the temporal and parietal lobes meet, involved in processing social information and theory of mind.

Occipital-Parietal

Referring to the occipital and parietal lobes of the brain, areas involved in processing visual and spatial information.