The Formula Sales Presentations Call for Very Little Talking on the Part

question 67

True/False

The formula sales presentations call for very little talking on the part of the salesperson.In fact, the objective of these types of sales presentations is simply to ascertain customers' needs.

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Definitions:

Skinner

B.F. Skinner, an American psychologist known for his work in behaviorism and the development of the operant conditioning theory.

Behavioral Theorist

A psychologist who specializes in the analysis and interpretation of human behavior through learning theories and behavioral conditioning.

Optimists

Individuals who tend to maintain a positive outlook toward future events, expecting favorable outcomes.

Physician

A medical professional authorized to practice medicine, diagnose and treat disease, injury, and other physical and mental impairments.