Paula Is Questioning How Wise It Was for Her to Have

question 26

Multiple Choice

Paula is questioning how wise it was for her to have purchased such a complex software system for her business.She is actually thinking about returning it.Which of the following terms describes Paula's post-purchase feelings?

• A)Post-purchase evaluation
• B)Dissatisfaction
• C)Cognitive dissonance
• D)Satisfaction
• E)Purchase evaluation

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Definitions:

Items

In terms of surveys or questionnaires, items refer to individual questions or statements that respondents evaluate.

Criterion-referenced Scale

An assessment tool that measures an individual's performance against a predefined set of criteria or standards rather than compared to other individuals.

Individual's Ability

The capability or skill possessed by a person to perform a specific task or activity.

Measures

Tools or instruments used in research to quantify or qualify variables of interest.