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Giant Food Stores in suburban Washington, DC, adjusts its ethnic food aisle offerings based on the ethnic groups living near each store. Giant Foods is using geodemographic segmentation.
Frontal Lobes
The part of the brain involved in executive functions, such as decision making, problem solving, and controlling behavior.
Bodily Humor
A historical theory in medicine that believed human health and temperament depended on the balance of bodily fluids.
Personality
The combination of characteristics or qualities that form an individual's distinctive character, influencing their behavior, thoughts, and emotions.
Frontal Lobe
The part of the brain located at the front of each cerebral hemisphere, responsible for behaviors such as decision making, problem solving, and controlling movement.
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