The Final Step in the Process of Creating a Social

question 96

Multiple Choice

The final step in the process of creating a social media campaign is to

• A)develop a budget.
• B)identify the target audience.
• C)identify a strategy and goals.
• D)design the elements of the campaign.
• E)monitor the program.

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Definitions:

Leadership

Social influence; showing the way or course of action; causing to follow by ideas and deeds; influencing through instruction, heroic feats, and force of will, magnified by the component of caring about the task to be done and the welfare of others; the functions or processes of establishing direction, aligning people and resources, and energizing people to accomplish results. See effective leadership.

Performance Ratings

The assessment and evaluation of an individual's or organization's work performance, often used for feedback, development, or rewards.

Work Climate Factors

Elements that contribute to the atmosphere of the workplace, including policies, practices, relationships, and expectations that influence employee’s perceptions and behaviors.

Raters' Biases

Prejudices or subjective views held by individuals assessing others, which can affect the fairness of evaluations.