A Customer Who Is Shopping for Fashionable but Relatively Low-Cost

question 118

Multiple Choice

A customer who is shopping for fashionable but relatively low-cost merchandise in a pleasant environment is probably shopping at a(n)

• A)specialty store.
• B)extreme value retailer.
• C)full-line discount store.
• D)department store.
• E)convenience store.

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Definitions:

Fight-or-flight Response

A physiological reaction that occurs in response to a perceived harmful event, attack, or threat to survival, mobilizing the body for quick action.

Involuntary Reaction

A reflex or response to a stimulus that is automatic and not under the conscious control of an individual.

Autonomic Nervous System

The part of the nervous system that controls involuntary actions, such as the heartbeat and digestion, and regulates basic body processes.

Inverted-U Hypothesis

A theory suggesting that there is an optimal level of arousal for performance, with both too little and too much arousal leading to poorer performance.