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Miranda Is About to Launch a New Product: Herself! She

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Essay

Miranda is about to launch a new product: herself! She is running for a local political office. First-time candidates quickly learn the importance of marketing. She has consulted with various experts, tested her campaign themes and messages with focus groups, and now is ready to do a full-scale product launch. Why is her product launch the most critical step? What will she need to do?


Definitions:

Refugees

Individuals who flee their country due to fear of persecution, war, or violence, seeking protection in another country under conditions defined by international law.

Asylum Seeker

A person seeking protection as a refugee in another country but has not yet been found to meet the definition of a refugee.

Protected Person

An individual recognized by a governmental or international body as having rights under protection due to fleeing persecution, torture, or cruel and unusual punishment in their home country.

Convention Refugee

A person who meets the definition of a refugee as outlined in the 1951 United Nations Convention Relating to the Status of Refugees, having a well-founded fear of persecution for reasons of race, religion, nationality, membership of a particular social group, or political opinion.

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