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How do changing customer needs foster innovation efforts in business? Provide an example.
Artifacts
Physical objects or tools created and used by people, which often reflect cultural or societal values and practices.
Edgar Schein
A renowned organizational psychologist known for his contributions to organizational development, culture, and leadership.
Organizational Culture
The shared values, beliefs, and practices that influence the behaviors and attitudes of people within an organization.
Assumptions
Deeply held beliefs that guide behavior and tell members of an organization how to perceive situations and people.
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