What Are the Ways That Brands Add Value

question 15

Essay

What are the ways that brands add value?

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Definitions:

Enantiomers

Stereoisomers that are mirror images of each other and cannot be superimposed, different in the way they rotate plane-polarized light.

Optically Active

Describes a substance that has the ability to rotate the plane of polarization of polarized light, a property of chiral molecules.

Distillation

A process used to separate components of a liquid mixture based on differences in their boiling points.

(1S,2S,3R,5S)-Pinanediol

A specific stereochemical configuration of pinanediol, indicating the spatial arrangement of atoms around four chiral centers.