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What Responsibility Does an Organisation Have with Respect to Customers

question 29

Essay

What responsibility does an organisation have with respect to customers' personal information and privacy? What safeguards should an organisation have in place to ensure personal privacy?


Definitions:

Feedback

Information given to an individual or organization about its performance, products, or services, used to make improvements.

Marketers

Individuals or companies that promote and sell products or services to consumers or other businesses.

Decoding

The process by which the receiver of a message interprets or understands the message that has been sent.

Sender's Message

The information or intended communication transmitted from the sender to the receiver in the process of communication.

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