The Unhappier a Customer Is About a Specific Experience, the Less

question 30

True/False

The unhappier a customer is about a specific experience, the less likely they are to tell other people and more likely they are to complain to the organization directly to obtain a comp or resolution.

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Definitions:

Independent Variable

A variable in an experiment or model that is manipulated or changed to observe its effect on a dependent variable.

Dependent Variable

The variable in an experiment or study that is expected to change in response to changes in the independent variable.

Horizontal Axis

In a graph or chart, the x-axis, typically representing time or some independent variable.

Independent Variable

In an experiment or study, the variable that is manipulated to observe its effect on the dependent variable.