Examlex
Guestology can be best defined as ______.
Reputational Capital
The value of an organization or individual's reputation, derived from the perception of stakeholders, which can impact its business success and credibility.
Object Sociality
The degree to which objects (digital or physical) can be shared or discussed in social networks, impacting their visibility and significance.
Social Proof
The psychological phenomenon where people mimic the actions of others in an attempt to reflect correct behavior for a given situation.
Word-of-mouth
A form of marketing where consumers share information and opinions about products or services with others, significantly influencing buying behavior.
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