Last Week, Doug Bought a New Tent, Sleeping Bag and Lantern

question 18

Multiple Choice

Last week, Doug bought a new tent, sleeping bag and lantern from an online retailer. Today, while using Instagram, he notices that the advertisements are featuring items such as boots, camping stoves and backpacks. Which of the following is influencing the advertisements Doug sees?

• A) Recommendation engines
• B) Internet of Things (IoT)
• C) Chatbots
• D) Privacy impact assessments (PIA)

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Definitions:

Wasted Capacity

The portion of production or storage capacity that goes unused or underutilized, often resulting in increased costs and inefficiencies.

Pricing

The process of determining the cost at which a product or service will be sold to consumers.

Influence Demand

The ability to affect consumer desire or need for products and services through marketing efforts, quality improvements, or price adjustments.

Supply Chain Costs

Supply Chain Costs encompass all expenses incurred in the creation and delivery of a product, from procurement of raw materials to transportation, handling, storage, and distribution.