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What type of segmentation is a firm practising when it divides its customers into homogeneous groups based on their locations?
Fraternities
Social organizations primarily associated with universities or colleges, typically male-only, and known for community, support, and sometimes secretive activities.
Date Rape
A form of sexual assault where the victim is attacked by someone they know in a social setting.
Miscommunication
A failure to convey or understand a message correctly, leading to misunderstandings or errors.
Confidence Interval
A range of values, derived from sample statistics, that is believed to contain the true value of an unknown population parameter with a specified level of confidence.
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