Geographic Information Systems (GIS) Simplify the Job of Analyzing Marketing

question 8

True/False

Geographic information systems (GIS) simplify the job of analyzing marketing information by placing data in a spatial format. The result is a map overlaid with digital data about consumers in a given area.

---

Definitions:

Self-Protective

Behaviors or mechanisms employed by individuals to protect themselves from harm or stress, physically, emotionally, or psychologically.

Culturally Endorsed

Accepted, supported, or deemed appropriate within a particular society or culture.

Outstanding Leadership

Exceptional guidance and direction provided by an individual or group to its members, often resulting in high levels of success and achievement.

Autonomous

Having the independence or freedom to make one's own decisions or to act without outside control.