Competitive Intelligence Is Essentially the Same Thing as Business Intelligence

question 271

True/False

Competitive intelligence is essentially the same thing as business intelligence.

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Definitions:

Primacy and Recency Effects

Psychological terms describing the tendency to remember information that appears at the beginning (primacy) and end (recency) of a list better than information in the middle.

Memory

The cognitive process of encoding, storing, and retrieving information.

Retrieval

The process of accessing and bringing into conscious awareness information stored in memory.

Stored Information

Information that is retained in the brain or another storage system for retrieval and use at a later time.