Match Each Item to the Statement or Sentence Listed Below

question 177

Short Answer

Match each item to the statement or sentence listed below.
a.marketing research
b.exploratory research
c.secondary data
d.primary data
e.sampling
f.hypothesis
g.nonprobability sample
h.interpretative research
i.focus group
j.marketing decision support system
k.sales forecast
l.jury of executive opinion
m.Delphi technique
n.sales force composite
o.trend analysis
p.exponential smoothing
q.marketing information system
r.data mining
s.mall intercept
t.simple random sample
u.cluster sample
v.convenience sample
w.controlled experiment
-Information collected specifically for the investigation in process is _____.

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Definitions:

Broaden-And-Build Model

A theory in positive psychology proposing that positive emotions expand an individual's attention and thinking, leading to increased creativity and resilience.

Positive Emotions

Emotions that are associated with positive feelings and experiences, such as joy, gratitude, contentment, and love.

Outlooks

Perspectives or attitudes towards particular issues or situations.

Intellectual Resources

Intellectual resources refer to the knowledge, information, intellectual property, and skills that individuals or organizations possess, which can be utilized for academic, professional, or creative endeavors.