According to Kurt Lewin's Theory of Human Behaviour, the Personal

question 198

True/False

According to Kurt Lewin's theory of human behaviour, the personal factors affecting consumer behaviour are one's attitudes, learning, and perception.

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Definitions:

Frederick Reichheld

A business strategist best known for his work on customer loyalty, including the development of the Net Promoter Score (NPS) as a measure of customer loyalty and satisfaction.

Customer Repurchase Rates

The frequency or likelihood with which a company's customers buy its products or services again.

Long-Term Customer Retention Rate

A measurement of how well a company can retain its customers over an extended period, indicating customer loyalty and satisfaction.

Customer Recommendations

Suggestions or advice given by consumers about a product, service, or company based on their personal experience or satisfaction.