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When creating an advertisement, marketers use colour instead of contrast to break through the perceptual screens of consumers.
Short-Run Aggregate-Supply Curve
A visual depiction that illustrates the link between the overall output of goods and services and the price level for production in the short-term.
Short-Run Economic Fluctuations
Variations in the pace of economic activity, typically characterized by changes in GDP, unemployment, and other indicators, happening over a short period.
John Maynard Keynes
A British economist whose ideas fundamentally changed the theory and practice of macroeconomics and the economic policies of governments, known for advocating increased government expenditures and lower taxes to stimulate demand and pull the global economy out of depression.
Aggregate Demand
Aggregate ask for products and services within an economy, designated at a particular all-encompassing price level throughout a specified interval.
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