What Type of Pricing Is "Buy Three Shock Absorbers and Get

question 91

Multiple Choice

What type of pricing is "Buy three shock absorbers and get the fourth free," as advertised by an auto repair shop, an example of?

• A) promotional
• B) variable
• C) one-policy
• D) product-line

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Definitions:

Share Point

Share Point is a collaborative platform developed by Microsoft that allows for document management and storage, team collaboration, and information sharing across an organization.

Marginal Market Share

The additional market share a company gains over a certain period of time, indicating its growth or loss in market position.

Sales Response Margin

A metric that measures the change in sales volume or revenue in response to a change in marketing efforts or expenses.

Positioning Studies

Analytical processes used by marketers to assess how a product or brand is perceived in the minds of consumers relative to competitors.