Match Each Item to the Statement or Sentence Listed Below

question 159

Short Answer

Match each item to the statement or sentence listed below.
a.marketing mix
b.benchmarking
c.product
d.convenience product
e.shopping product
f.specialty product
g.product line
h.product mix
i.unsought product
j.maturity stage
k.raw materials
l.total quality management
m.product life cycle
n.installations
o.services
p.impulse goods
q.wholesaler
r.business-to-business (B2B)
s.supplies
t.emergency goods
u.component parts
v.staples
w.line extension
-The specialty products of the business market are called _____.

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Definitions:

Payoff Matrix

A table that shows the potential outcomes of different strategies in a game or decision-making situation for all involved players.

Dominant Strategies

In game theory, strategies that result in the best possible outcome for a player, regardless of the actions taken by other players.

Backward Induction

A method used in game theory and decision-making processes that involves reasoning backwards from the end of a problem or scenario to determine a sequence of optimal actions.

Extensive Form

A representation of a game that displays the sequences of choices available to players, including their possible strategies and outcomes.