One of the Underlying Concepts of Internal Marketing Is That

question 110

True/False

One of the underlying concepts of internal marketing is that employees can affect the overall value the firm can provide, even if they have no direct contact with the organization's external customers.

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Definitions:

Company's Stakeholders

A Company's Stakeholders include all individuals or groups who are affected by or have an interest in the company's operations and decisions, such as employees, customers, investors, and communities.

Company Problems

Challenges or issues within a business that require management attention and resolution to maintain operational efficiency.

Dan Edelman

A pioneer in public relations who founded the firm Edelman, known for innovative PR strategies and global outreach.

Media Communications

The process of using various media channels to convey messages to a broad audience for the purpose of informing, entertaining, or influencing.