Match Each Item to the Statement or Sentence Listed Below

question 3

Short Answer

Match each item to the statement or sentence listed below.
a.transaction-based marketing
b.relationship marketing
c.internal marketing
d.frequency marketing
e.affinity marketing
f.database marketing
g.application service providers (ASPs)
h.customer relationship management
i.partnership
j.co-branding
k.co-marketing
l.electronic data interchange (EDI)
m.supply chain
n.lifetime value of a customer
o.strategic alliance
p.value chain
q.web services
r.internal customers
s.seller partnership
t.national account selling
u.grassroots marketing
v.quick-response merchandising
-manage the software that marketers need to turn raw data collected about consumers into meaningful reports.

---

Definitions:

Pitch

The perceived frequency of a sound, determining how high or low it sounds.

Auditory Canal

The tube that runs from the outer ear to the middle ear, transmitting sound waves to the eardrum.

Cochlea

A spiral-shaped cavity located within the inner ear, instrumental in converting sound vibrations into nerve impulses for auditory perception.

Middle Ear

The section of the ear located between the eardrum and the inner ear, containing three small bones that transmit sound vibrations.