The Concept of the Margin Deals With

question 215

Multiple Choice

The concept of the margin deals with:

• A)making incremental choices.
• B)all or none of something.
• C)engaging in unethical activities.
• D)making difficult choices.

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Definitions:

Product Benefit

A value or advantage that a product offers to its customers, distinguishing it from competitors' products.

Segmentation Variable

A characteristic used to divide a market into distinct segments, such as age, income, preferences, or geographic location.

Trial Close

A sales technique that involves asking a prospective buyer for their opinion or a soft commitment on a product or service before the final close.

Two-way Communication

An exchange of information that involves both parties speaking and listening effectively to ensure mutual understanding.