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Salespeople today need to have more education and skills than salespeople did in the past.
Interest Group
An organization or association of people with common interests or goals that seeks to influence public policy and decision-making processes.
Economic Interest Groups
Organizations that seek to influence public policy in favor of specific economic interests and benefits of their members.
Public Interest Groups
Organizations that aim to influence public policy in favor of the common good or a specific public interest rather than the interests of a particular group.
Direct Techniques
Strategies or methods applied in a straightforward and immediate manner to achieve a particular result, often used in the context of communication, marketing, or therapeutic interventions.
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