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Angie Meecham Works at the CosMetRx Counter at a High-End

question 11

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Angie Meecham works at the CosMetRx counter at a high-end department store. Her job is to give prospects a facial and makeover using CosMetRx products and then sell them the products she used. Angie always says that she's "in the business of making women feel good about how they look."
-Which need-satisfaction strategy does Angie most likely use?


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