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A need-satisfaction question can help move the sale forward.
Cognitive Learning
A type of learning that involves mental processes, such as thinking, knowing, problem-solving, remembering, and paying attention.
Operant Conditioning
A simple form of learning in which an organism learns to engage in behavior because it is reinforced.
Classical Conditioning
A learning process that occurs when two stimuli are repeatedly paired; a response that is at first elicited by the second stimulus is eventually elicited by the first stimulus alone.
Social Cognitive Theory
A theory that emphasizes the importance of observational learning, imitation, and modeling in behavior.
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