A Customer Complaint Should Most Likely Be Viewed as A(n)

question 70

Essay

A customer complaint should most likely be viewed as a(n):
A)lost sale in the future due to customer frustration and anger
B)opportunity to prove the firm's commitment to service
C)problem that will require attention in the future
D)issue associated with a single department
E)misperception on the part of the customer

• A)lost sale in the future due to customer frustration and anger
• B)opportunity to prove the firm's commitment to service
• C)problem that will require attention in the future
• D)issue associated with a single department
• E)misperception on the part of the customer

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Definitions:

Disposable Income

Indicates the sum of funds households can allocate towards expenditure and savings once income taxes have been deducted.

Disposable Income

Households' available economic resources for spending and saving post-tax.

Disposable Income

The amount of money an individual or household has to spend or save after taxes have been deducted.

Savings

Money that is set aside from disposable income, often placed in interest-bearing accounts for future use or investment.