Smaller Companies with Small Sales Forces Can Reduce Training Costs

question 57

Multiple Choice

Smaller companies with small sales forces can reduce training costs while meeting the needs of their salespeople by:

• A)hiring salespeople who have already been trained at other companies
• B)using online training courses instead of live training courses
• C)refining specific closing techniques instead of focusing on the basics of sales
• D)reallocating employees from the marketing department to the sales department
• E)creating informal training programs instead of formal training programs

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Definitions:

Viral Marketing

A strategy that encourages individuals to share a marketing message to others, creating potential for exponential growth in the message's exposure and influence.

Computer Viruses

Malicious software programs designed to replicate and spread while interfering with computer operations, potentially causing harm or stealing information.

Promotional Material

Materials or items designed to create awareness, generate interest, or promote a specific product, service, or event.

Advanced Techniques

Highly developed skills or methods in a particular field, often requiring specialized knowledge or experience.