Whenever Andrew Considers Upgrading His Personal Computer System,he Consults with Jeremy,a

question 78

Multiple Choice

Whenever Andrew considers upgrading his personal computer system,he consults with Jeremy,a knowledgeable friend who always has the newest technology.For Andrew,Jeremy is a(n) __________ in the diffusion of innovation curve.

• A) innovator
• B) laggard
• C) late majority adopter
• D) early majority adopter
• E) early adopters

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Definitions:

Sponsored Journalism

Sponsored journalism refers to content that is produced and published on behalf of a sponsor, containing news or article elements but mainly intended for promotional purposes.

Commercial Messages

Communication designed to promote or sell a product, service, or idea to consumers, often through advertisements.

Advertisement

Advertisement is a form of communication intended to persuade an audience to purchase products, services, or ideas through various media channels.

Social Media Press

The use of social media platforms to distribute news or press releases to a wider audience effectively.