A Buying Center That Makes Its Decisions by Majority Vote

question 102

Multiple Choice

A buying center that makes its decisions by majority vote is a(n) ________ buying center.

• A)autocratic
• B)democratic
• C)consultative
• D)consensus
• E)bureaucratic

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Definitions:

Same Group

Refers to a single group of subjects that is used in an experimental study where each subject receives all treatments; also known as a within-subjects design.

Two Conditions

A situation in experiments where participants are subjected to one of two different states or treatments to investigate the effects on a dependent variable.

Correlation

A statistical measure that describes the extent to which two variables change together.

Relationship Between Variables

The way in which two or more variables are associated with one another, which can be positive, negative, or neutral in nature.