After a Series of Embarrassing and Unprofessional Actions by Her

question 6

Essay

After a series of embarrassing and unprofessional actions by her marketing team, Ming wants to ethically align personal and corporate goals within her firm. What general and specific actions will she need to take?

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Definitions:

Profit Made

The financial gain achieved when the amount earned from a business activity exceeds the expenses, costs, and taxes.

Board Of Directors

A group of individuals elected by shareholders to oversee the management and make key decisions for a corporation.

Derivative-Action Provision

A component in corporate governance that allows a shareholder to sue or take legal action on behalf of the corporation, often against directors or management for misconduct.

Corporate Opportunity

A business opportunity or prospect that a corporation's directors, officers, or employees might have a duty to offer to the corporation before pursuing independently.