A[n] ________ Is When Money Is Transferred by an Electronic

question 50

Multiple Choice

A[n] ________ is when money is transferred by an electronic terminal, telephone, or computer.

• A) Automatic fund transfer
• B) Electronic fund transfer
• C) Computer generated transfer
• D) Wire transfer
• E) Consumer electronic transfer

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Definitions:

Market Segments

Subsets of a market composed of individuals or organizations with similar characteristics, needs, or behaviors that a business targets as part of its marketing efforts.

Positioning Strategy

A marketing approach that aims to establish a brand or product in the mind of the target audience in comparison to competitors.

Marketing Mix

A foundational model in marketing representing the basic elements that can be controlled to appeal to customers, traditionally defined as product, price, place, and promotion.

Market Segment

A group of consumers who respond similarly to a firm’s marketing efforts.