Which of the Following Is True of Direct and Digital

question 86

Multiple Choice

Which of the following is true of direct and digital marketing?

• A) It is suited for highly targeted marketing efforts and for building one-to-one customer relationships.
• B) It does not involve any interaction between the company and its customers.
• C) It is an impersonal promotion tool that hinders two-way communication.
• D) Its marketing message is fixed and does not change according to the customer's requirements.
• E) It is presented as company news rather than as a sales-directed communication.

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Definitions:

Surrogate Mothers

Women who carry and deliver a child for another person or couple, often through a legal or informal arrangement.

Times of Danger

Periods or situations where there is a high risk of harm or adverse outcomes.

Even-Tempered

Having a calm and steady disposition not easily provoked to anger or emotional outbreaks.

Daily Routine

The sequence of activities regularly followed by an individual on a day-to-day basis.