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Procter & Gamble's Tide detergent does not attempt to get to know customers personally. Instead, Tide creates engagement and relationships through brand-building advertising, websites, and social media presence. Which of the following types of associations would be most profitable for the firm to develop with these customers?
Crime Prevention
Strategies and measures developed and implemented to reduce the occurrence and impact of criminal activities.
Punishment Industry
A term describing the sectors that benefit from or are involved in the enforcement of penalties, often critiqued in discussions about the prison system and law enforcement.
Criminal Justice System
A collection of government agencies and institutions aimed at maintaining social control, deterring and mitigating crime, and sanctioning those who violate laws with criminal penalties and rehabilitation efforts.
Depressed Rural Area
A region in the countryside experiencing significant economic decline, high unemployment rates, and poverty.
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