Frequency Is the Percentage of the Target Market That Has

question 80

True/False

Frequency is the percentage of the target market that has been exposed to a promotional message at least once during a specific time period.

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Definitions:

Amylase

An enzyme that helps in breaking down carbohydrates into simpler sugars, mainly found in saliva and pancreatic fluid.

Maltase

Enzyme produced in the small intestine that breaks down maltose to two glucose molecules.

Pepsin

An enzyme produced in the stomach that initiates the digestion of proteins by breaking them down into smaller peptides.

Saturated Fats

Fats that contain no double bonds between carbon atoms, typically solid at room temperature and found in animal fats and some vegetable oils.