Business-To-Business Firms Generally Segment Their Markets According to What Three

question 127

Multiple Choice

Business-to-business firms generally segment their markets according to what three variables?

• A)demographic, geographic, and behavioral
• B)price sensitivity, usage rate, and region
• C)market size, customer convenience, and usage rate
• D)demographic, geographic, and psychographic
• E)profit potential, price sensitivity, and demand

Define and explain the phenomena of groupthink and its impact on team decision-making.

Describe the differences between teams and groups within an organization.

Understand the concept and implications of process loss in team effectiveness.

Recognize the importance of leadership and supervision in self-managed teams.

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Definitions:

Leadership Roles

The specific responsibilities and expectations associated with individuals in positions of influence within an organization.

Collective Efficacy

The shared belief in the capability of a group to achieve its goals and successfully execute tasks together.

Political Skill

The ability to effectively understand others at work, and to use such knowledge to influence others to act in ways that enhance one’s personal and/or organizational objectives.

Developing Coalitions

The process of forming alliances or partnerships among individuals or groups to achieve shared goals or tackle common challenges.