Ace Tutors Is a Business That Tutors High-School Students Who

question 101

Multiple Choice

Ace Tutors is a business that tutors high-school students who are preparing to take the SAT test as part of their college entrance requirements. Because it possesses a unique offering that is desirable to a specific market, Ace Tutors would most likely use what type of target market strategy?

• A)undifferentiated targeting
• B)lifestyle marketing
• C)differentiated targeting
• D)mass marketing
• E)niche marketing

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Definitions:

States

Politically organized territories under a central government, recognized as such in international law, possessing sovereignty and internal governance.

Signatories

Parties that have signed a document, often a contract or agreement, indicating their acceptance of its terms.

Wills

A legal document by which a person expresses their wishes as to how their property is to be distributed at death and names one or more persons to manage the estate until its final distribution.

Express

Clearly and unmistakably communicated, directly stated, or specified.