Examlex
The market is divided into groups according to the reason the consumer made the purchase when marketers segment based on _________.
Conditioned Stimulus
A stimulus that has been associated with a particular response through conditioning, leading to its ability to elicit that response on its own.
Meat Powder
An example of a stimulus used in classical conditioning experiments, famously by Ivan Pavlov.
Conditioned Response
A learned response to a previously neutral stimulus that becomes significant through classical conditioning.
Unconditioned Stimulus
In classical conditioning, a stimulus that naturally triggers a reflexive or involuntary response without prior learning.
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