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When Visualizing Eye Tracking Results Through Heat Maps

question 24

Short Answer

When visualizing eye tracking results through heat maps,
A)warmer colors show where there are higher levels of attention.
B)larger clusters of dots indicate greater importance.
C)bright colors show where the most important information is located.
D)cool colors show where there are higher levels of attention.
E)white space on the ad shows where attention levels are high.


Definitions:

Psychotherapy

A form of treatment for psychological disorders and emotional difficulties that involves talking with a trained therapist.

Cybertherapy

Psychotherapy that is offered on the Internet. Also called online, Internet, or Web therapy or counseling.

Internet

A global network of interconnected computers and servers allowing for the exchange of data, communication, and resources.

Participant Modeling

A therapeutic technique in which a therapist demonstrates a desired behavior to a client, who is then encouraged to imitate this behavior.

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