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Outline the Steps in the Consumer Decision-Making Process

question 88

Essay

Outline the steps in the consumer decision-making process. Do all of the steps need to be followed in order? Why or why not?


Definitions:

Conversational

A style of communication that is informal and natural, resembling a dialogue between people.

Personal Experiences

Refers to the unique events and interactions an individual has encountered throughout their life.

Professional Experiences

A record of work accomplishments and the progression of an individual's career.

Cultural Experiences

Interactions or engagements with aspects of a culture different from one's own, which can include food, music, traditions, and more.

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