For a Cost, Huma Can Open Up a Jimmy John's

question 149

Short Answer

For a cost, Huma can open up a Jimmy John's store in her hometown of Detroit, Michigan. The parent company has agreed to let Huma use its company name. Additionally, the company will give her support for her operational and marketing efforts. What type of market entry strategy is this?
A)licensing
B)franchising
C)joint venture
D)direct ownership
E)contract manufacturing

• A)licensing
• B)franchising
• C)joint venture
• D)direct ownership
• E)contract manufacturing

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Definitions:

Direct Contact

Interaction between individuals or entities that involves physical presence or touch, often used in the context of transmission of diseases or communication.

State Constitution

A document that outlines the fundamental principles, structures, and processes of a state's government, serving as the highest law within the state's borders.

Outlaw Slavery

To legally prohibit and criminalize the practice or institution of slavery.

Vermont

is a state in the northeastern United States, known for its natural landscapes, dairy farming, and maple syrup.