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The Most Obvious Use of CRM Data Is to Tailor

question 18

Short Answer

The most obvious use of CRM data is to tailor ________ to match customer profiles, such as when a grocery store offers discounts on gasoline purchases for members of its loyalty-card program.


Definitions:

Ecclesiastical Appointments

Ecclesiastical appointments refer to the process by which individuals are selected and assigned roles within the church hierarchy.

Samuel de Champlain

Samuel de Champlain was a French explorer and cartographer who played a major role in establishing the foundations of the French colony in the New World, particularly in Quebec.

Quebec

A province in eastern Canada, known for its French heritage, language, and culture, making it a unique part of the predominantly English-speaking country.

Treaty of Cateau-Cambresis

A series of agreements signed in 1559, ending the conflict between the French Valois and Spanish Habsburgs.

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