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The Practice of Measuring, Managing, and Analyzing Marketing Performance Is

question 84

Short Answer

The practice of measuring, managing, and analyzing marketing performance is called marketing ________.


Definitions:

Employment References

Professional contacts or prior employers who can vouch for a job applicant's work ethic, skills, and experiences.

Employee Evaluation

A formal assessment process in which the performance of an employee is reviewed and discussed, typically to make decisions about promotions, raises, and development.

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